Client is an online retailer selling ironic celebrity shirts. Client wanted flat colors and clean lines and a vintage vibe. Preference for a circular logo
Target audience: ages 15-25
Keywords: Groovy, funky, fun, joyous, vintage
Target audience: ages 15-25
Keywords: Groovy, funky, fun, joyous, vintage
![](https://cdn.myportfolio.com/6f8dd598-16f7-4a57-a453-bfec0d782788/6365f9d4-556a-4e77-9392-bce687fcd514_rw_1920.png?h=9e6ead0ceb2a9ec79864da182d2de17a)
Client's final design choice after revisions. She went with a more lowkey and old time-y vintage vibe.
![](https://cdn.myportfolio.com/6f8dd598-16f7-4a57-a453-bfec0d782788/64d44890-3431-43d8-aba7-34413ac21d93_rw_1920.png?h=e99a5f722795a3b7d332eb3ac80976e2)
A sample design pattern with the final logo.
![](https://cdn.myportfolio.com/6f8dd598-16f7-4a57-a453-bfec0d782788/8448aed6-8e8e-4d6e-b4c0-187ef1e40038_rw_1920.jpg?h=54886f0d8c1e98ae2f61e42250068e1b)
Some earlier iterations of this project.